2013 - 2014 

PRODUCT DESIGN

SERVICE DESIGN

BRANDING

Contact  
+49 157 72932177
juanseuseche@gmail.com
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All rights Reserved Juan Sebastian Useche, 2019

GALLUS - Incremental Innovation

Using the "Minimum viable product", "Behavior change strategy cards", from IDEO we redisigned the"Colombian fried chicken industry" by developing a new experience causing an incremental innovation solution for the fast food sector. In Colombia, the fried chicken Industry has not been improved for many years .Gallus could open the fast food market and breaks the myth that fried chicken is boring and a second-rate product. Co designed with Joel Velazquez, David Hernandez, Sebastian Lozano